Marketing Account Manager

  • -
  • Minneapolis
  • $0 - $0
  • Part Time

Job Description

PURPOSE:The Consumer Marketing Account Manager collaborates with the Merchandising sales and Professional Services teams to develop marketing strategies promotions and media plans aimed at driving sales and consumer loyalty for independent retail customers. Account Managers will collaborate with each other and across regions on various programs and processes. The primary objectives for this position are to manage the planning and implementation of marketing strategies and services. Account Managers may manage retail accounts and territories or employees and project outputs. JOB RESPONSIBILITIES:· Grow sales of marketing services including traditional print media and digital services such as eCommerce loyalty and web. Achieve annual sales targets.· Gain strong understanding of assigned accounts their consumer segment and competitive environment. Develop and implement plans based on retailer needs.· Collaborate with region and wholesale merchandising departments in the creation development and implementation of 52-week marketing plans· Effectively communicate marketing programs to internal stakeholders and retailers to gain buy-in and participation· Manage weekly and/or seasonal retailer print vehicles to ensure accuracy timeliness and budget objectives are met. Provide direction to vendors on the execution of all print programs.· Collaborate with Digital Manager and Specialists to grow Digital penetration within independent base· Conduct presentations on marketing services and programs to appropriate audiences· Become expert in assigned service and be a go to resource for service such as house ad program instore sign program new mover program etc.· Account Managers are responsible to manage their retail accounts and/or may be responsible for management of execution team including coordinators and third-party production teams or vendor partners· If applicable develop budget and sales targets for respective accounts and programs · Meet financial budget targets and bill all projects in a timely manner to meet assigned account line budgets by period· If applicable supervise the day-to-day coordinator team. Provide training performance evaluation and development plans to ensure optimum performance.· Performs other relevant job duties as requiredJOB REQUIREMENTS: Education/ Certifications: (Required/Preferred-list requirement is required or preferred)BS in Marketing or related field. Experience:5yrs related experience in Marketing3 years grocery marketing experience preferredExperience in sales and client relationship building Knowledge:Strong knowledge of advertising and sales promotion and demonstrated ability to successfully utilize skillsExperienced and knowledgeable in different digital medias such as ecommerce loyalty web and socialAdvertising agency experience (account executive) with retail and/or package good accounts is a strong plusPossess knowledge of the printing business to include layout balance design copywriting printing processes and print distribution. Skills/ Abilities:Flexible and adaptable to learning and understanding new technologiesStrong balance between strategic and tactical skillsAbility to work in geographically dispersed teamsAbility to work independently prioritize workload and meet deadlines while working under pressureHistory of applying effective problem-solving skillsProven strong leadership human relations and interpersonal skills are essentialProven professional effective verbal and written communication skillsPHYSICAL ENVIRONMENT / DEMANDS:Some travel may be requiredMost work is performed in a temperature-controlled office environmentIncumbent may sit for long periods of time at desk or computer terminalWhile performing the duties of this job the employee is regularly required to sit; use hands to finger handle or feel; reach with hands and arms; and talk or hear. Incumbent may use calculators keyboards telephone and other office equipment in the course of normal workdayStooping bending twisting and reaching may be required in completion of job dutiesAll qualified applicants will receive consideration for employment without regard to race color age religion sex sexual orientation gender identity or expression national origin disability or protected veteran status. UNFI is an Equal Opportunity employer committed to creating an inclusive and respectful environment for all. -M/F/Veteran/Disability. VEVRAA Federal Contractor.